Press

What is being said about Soft Star and our unique shoes.

  1. Soft Star Featured in Barefoot Running Book

    We were tickled this week to learn we are featured in Michael Sandler’s top selling book: Barefoot Running: How to Run Light and Free by Getting in Touch with the Earth. Michael and co-author Jessica Lee were kind enough to send the Elves our very own autographed copy – very cool. Michael also has a […]

  2. Local Roots - Global Reach: NPR Radio Feature

    We were tickled to have NPR journalist Laura McClandlish stop by our shop to write a radio feature on Soft Star Shoes. The story was part of an Oregon KLCC radio series on “Jobs and Economy”. You can click here to read the feature. There is also a nice video with pictures of our workshop […]

  3. Coming Soon - Barefoot Running for Beginners

    Due out next week is a new book by Dr. Craig Richards and Thomas Hollowell which covers the rationale and techniques for both barefoot running and running with minimal footwear. We were excited to learn that Soft Star RunAmocs are included in their reviews of minimal footwear and given 10 out of “10 Toes”! Dr. […]

  4. Contra Relógio Reviews the RunAmoc

    The Brazilian based running magazine, Contra Relogic, did a review of minimal running shoes including the RunAmoc LITE. Luckily Elf Val comes from Brazil so could translate the Portuguese for us! According to Val, the feedback was very positive and once the reviewer got over how the shoes look (he said they look like something […]

  5. Oprah Magazine features RunAmocs

    The November issue of The Oprah Magazine is now out. The “Adam Says” feature on page 90 introduces the concept of barefoot running. One of the minimal running shoes pictured is a custom Soft Star RunAmoc in lime green and ultra blue. When asked for samples, the Elves included custom pairs for both Oprah and […]

  6. Soft Star in Parents Magazine

    Soft Star Shoes were recommended in the March 2010 Parents Magazine as a good shoe that mimics barefoot walking. The Goody Bag feature reads: “The theory that going sans kicks is healthiest for feet was popularized when runners ditched their sneakers and found they ran faster and got fewer injuries. Now this way of thinking […]

  7. Soft Star Airport Sighting

    It’s a small world! I dropped my daughter Corinna off at the Portland airport yesterday and was startled to see a life-size advertisement in the elevator that featured a little girl wearing our Soft Star sandals. Sorry the photo’s not so good – suffice it to say the feeling of happy surprise was very good. […]

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