Inside scoop on new shoes, colors and styles.

  1. Cozy Boots for Big Elves

    Look what the Elves are up too... Adult Boots! All the requests to make sheepskin boots for adults did not fall on deaf ears. The pair pictured here are our very first prototype. We just finished them up two days ago and have been showing them around town. So far most folks seem pretty interested - let us know what...
  2. Woolies (and Woolie Models) Really are Cute!

    Our youngest Elf, Langston, just turned six months old and to remember his adorableness, we had photos taken. I couldn't resist putting him in his super cute and cuddly Woolies. Soft Star didn't have Woolies when Kahlil was a baby and I'm sorry we didn't. They have become my favorite baby shoes... they are quick to slip on, easy to...
  3. More Vegan Colors!

    Last year we introduced vegan shoes per customer requests for shoes without animal products. After some trial and error, we have found two great vegan fabrics for our customers - both machine washable, to boot. This past month we added many new colors to our Roo and Elf vegan styles - including cocoa brown, apple green, and ginger snap... stop...
  4. Adult Sandals?

    It has been HOT in Oregon the last few weeks which has prompted us to create some prototypes for adult sandals. The purple one is actually an exact replica of our kids style as we have had MANY requests from customers to make them in adult sizes. The chocolate is another style we are playing with. We actually sold this...
  5. The Elves Love the New Rambler!

    We elves have been busy again this season. We have come out with a couple new styles, including the Rambler. The Rambler is a cross between a moccasin and a shoe - it has the upper and sheepskin of a Soft Star moccasin, but is has a shoe sole. Depending on how you look at it, this makes the Rambler...
  6. Keep Baby Toes Warm with Woolies

    One of the great things about having young children and babies while working at Soft Star is that we can make the shoes we wish we could buy. That is the initial reason for the launch of the Mary Jane and Saddle Shoe styles in the last couple years. And now we (the Elves at Soft Star) want a new...
  7. Sherpa Suede Vegan Slippers

    Elf Keita discovered the most gorgeous faux Sherpa suede material for these new moccasin slippers... they are yummy! The first thing our friend Dawn said when she picked them up to inspect was "these are going to sell like Vegan Hotcakes"—hence our new style Hotcakes! Available in Chocolate, Brick or Loden Green for children and youth.

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