Elf Martin

  It’s that time again! Once or twice a year, we set aside a day to pause our serious work and let our staff delve into the creative projects of their choosing. The projects don’t have be related to shoes in any way (though often they are, just because that’s what we like) and our staff is allowed […]

UPDATE: Congratulations to Tanya from Orient, Ohio! She was randomly selected as the grand prize winner of this contest. Be sure you’re subscribed to our email newsletter to learn about future giveaways! Okay summer adventurers, we have a super special treat for you this month! We’re all about encouraging people to get active and get back to […]

Ready for a little trip back to the days of jean jackets, Rubik’s cubes and Max Headroom? Crank your DeLorean up to 88, because here we go … Softstar founder Tim Oliver recently came to me holding an overflowing folder he found while cleaning his house. “You can have these if you think they’re interesting,” he […]

It has been several months since our staff took a trip to see our new workshop, which is still undergoing renovations. The historic building and former roller skating rink has come a long way since construction began last year. The crumbling walls have been reinforced, windows are now cut into place and a shiny new […]

Do you suffer from foot cramps? If so, then you’re not alone. Cramping feet and toes are extremely common, especially in our modern culture (for reasons stated below). It can be a painful condition that may interfere with your ability to relax, sleep or exercise. Fortunately, there’s hope. Our favorite podiatrist, Dr. Ray McClanahan of […]

We always know St. Patick’s Day is close when we see an influx of green shoe orders come through our workshop! This year is extra special with our limited edition Shamrock RunAmocs, courtesy of Elf Katie’s wicked sewing and embroidery skills: While most of the folks in our shop have plans to go out for […]

We were honored by Oregon Business this month to be voted one of the 100 Best Companies to Work for in Oregon! Of course, this comes as no surprise to us. Between playdays, the ability to bring children to work, occasional trips to the amusement park and general everyday explosions of creativity in our workshop, we […]