RunAmoc

  1. What are Primal shoes all about?

    What are Primal shoes all about?

    What are Softstar’s Primal shoes all about? Learn more about one of the widest sole shapes on the market, how to came to be, and how you can get a pair of your own!

  2. Win an e-Bike Adventure Prize Package Worth $1,500

    Win an e-Bike Adventure Prize Package Worth $1,500

    Ring in the new year with a game-changing combo for biking in minimal shoes: a RadMission 1 e-bike, paired with a Timbuk2 messenger bag!

  3. Primal RunAmocs | Trail-Tested in Canada’s National Parks

    Primal RunAmocs | Trail-Tested in Canada’s National Parks

    We hope you’re as excited as we are about the release of our brand new Primal RunAmocs! Our skilled shoe designers have been hard at work on this style to give you the most natural toe-spreading foot shape possible. Shop Primal RunAmocs For several months now, we’ve been testing prototypes of this new shoe by […]

  4. UFC Champion Carlos Condit Tries Soft Star Shoes

    UFC Champion Carlos Condit Tries Soft Star Shoes

    We were excited this week to learn that UFC champion Carlos Condit wears our shoes! Carlos Condit in Soft Star Moc3 RunAmocs Condit is an American mixed martial artist competing in the welterweight division of the Ultimate Fighting Championship. He is the former interim UFC Welterweight Champion and a former WEC Welterweight Champion, and he […]

  5. Mick Dodge: Soft Star Shoes on National Geographic

    Mick Dodge: Soft Star Shoes on National Geographic

    Have you heard of The Legend of Mick Dodge? It’s a documentary television series produced by National Geographic that follows the adventures of a man who abandoned civilization 25 years ago to live in the forests of the Olympic Peninsula. Mick Dodge, the “Boss of the Moss”, lives off the land without any modern technology, […]

  6. Heartfelt Obituary for Red Dash

    Heartfelt Obituary for Red Dash

    We received a bittersweet surprise this week from our friend Drew in Ashland, Oregon. Drew is an accomplished trail runner and minimalist shoe aficionado. He is also one of our favorite shoe testers, since he’ll very literally give our shoes a beating and run them into the ground on his many adventures. The feedback he […]

  7. Chocolate is the New Brown

    Chocolate is the New Brown

    Fans of the LITE perforated leather we use for our RunAmocs will be pleased to hear that we have have replaced our LITE Brown color with our new LITE Chocolate! Moc3 in LITE Chocolate This new color is darker and richer than its predecessor. Best of all, it now matches our popular smooth or suede […]

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