Barefoot Ted McDonald will be stopping by Soft Star next week for a tour of the workshop. We are busy making some extra wide RunAmocs for him to try on while here. We are thrilled he could squeeze us in between his busy speaking appointments and hope we can treat him to some Corvallis sights and a good meal while...

We have had a lot of great suggestions for names for our new minimal running shoe - thank you!! We narrowed it down to three and would love a vote on your favorite: A. Barefleets (submitted by "ainulindale") B. RunAmoc (submitted by "nathan") C. Mocathon (submitted by "ainulindale") It was hard to narrow the field to just three... there were...

The Elves have been busy working on our latest product... a minimal running shoe. This has been an exciting project that has brought us in touch with an amazing group of people - barefoot enthusiasts! We have prototypes of "the shoe" on the feet of a few runners. They are putting some serious miles on all types of surfaces so...