RunAmoc DASH - Sneak Peek!
Thanks to everyone who voted on stock colors for our new RunAmoc DASH. We appreciated all the input! For those of you who preferred black - you'll be happy to know a lot of people agreed with you. Here are our two new stock shoes which will launch on May 25th!
RunAmoc DASH LITE with black perforated front, smooth leather back and silver accents.
RunAmoc DASH in smooth black leather with black suede back
...And if you want more color in your life, you can always Design-Your-Own. Design-Your-Own Dashes or Dash LITES can combine suede, shiny and smooth grain leather. We have added two new perforated colors of brown (yes, like mud) and ocean blue, as well. We look forward to seeing what creations you will dream up!
Growing up in rural Wisconsin, Tricia spent her summers running around barefoot with her sisters and brother. These early memories later inspired her to build a brand which embraced the joy and freedom of childhood with the health and science of minimal footwear. After 20+ years at the helm as C. Elf. O, Softstar proudly transitioned to employee-owned, and Tricia became the C.F.O. at Softstar. She is a frequent expert panelist for both e-commerce and entrepreneurship conferences.
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