Throughout the years we've had some truly memorable customers. Nancy is definitely one of them. Nancy started buying our shoes in 2008 and now owns 30 pairs (so far)! When Nancy came across Soft Star online, she loved that she could design her own shoes. "I've always been into art and color and love when I […]

The other day I was going through the archives of fan photos and reflecting on how much Soft Star has grown in the past year alone. We couldn't have done it without our loyal customers from all over the world. Here are a few fan photos that we wanted to share with you. Related posts:Grow […]

Elf Tim, Jessica, Michael and their dog Sawa Earlier this week a couple of elves traveled down to Eugene, Oregon, for a barefoot running workshop hosted by co-author of Barefoot Running Michael Sandler. One thing the elves took away from the workshop was the importance of keeping your toes active, which helps to strengthen your foot […]

In preparation for the release of our Moc3, we asked three active individuals to test our shoe and provide feedback. Our testers are a very important part of the Moc3 production process. Recently two of our testers, Donald Buraglio and Andrew Mebane, talked with us about their experience testing our shoes. Here are their responses. […]

This week the United States Army prohibited the use of Vibram FiveFingers minimalist shoes during training. Here is a excerpt from the U.S. Army’s announcement: “There are a variety of minimalist running shoes available for purchase and wear. Effective immediately, only those shoes that accommodate all five toes in one compartment are authorized for wear. […]

The summer season is finally here! So far this summer our workshop has been busy with the release of the RunAmoc Dash and the Moc3. The warmer months usually mean packing up the family and taking a vacation, even our hardworking elves have to sneak off for some vacation time. Elf Larkin has already mentioned how […]

Donald Buraglio is a busy guy.  In between running ultras, writing columns and analyzing the latest minimal footwear (ours included), he took National Geographic writer Stuart Thorton on a tour of his Caramel Valley trails to discuss his passion for endurance running.  Happily for us, Donald was sporting the latest pair of Moc3 prototypes.  Thorton dubbed Donald "Moccasin Man" ... […]