Thanks to everyone who voted for our new Youth RunAmoc Dash colors The two winning color combinations, by landslide victory, were Dark Purple with Shiny Violet and Chocolate with Nutmeg. We are happy to announce that both colors are now available for sale on our website! Of course, you can also choose to design your […]

Many of our customers have told us they would love to see our RunAmocs available for children. We heard you! After a good bit of R&D, we have now re-styled the RunAmoc Dash with a Velcro closure for smaller feet and are very excited to offer the shoe in Youth sizes 1–8. We’re happy to […]

A shout out to Elf Karen for her suggestion to “turn on the pink” and support Breast Cancer Awareness month. Soft Star Shoes will donate 10% of sales of all our “pink” gear in October to the Susan G. Komen Foundation for cancer research. If someone you know or love has been impacted by breast […]

Thanks to everyone who submitted entries for our caption contest! The Soft Star elves narrowed it down to three finalists. Vote below for your favorite and we’ll announce the winner on Monday, October 8. The person who submitted the caption with the most votes will receive a free DVD copy of Barefoot Running, the Movie. […]

  Do you have a great caption idea for this picture? If so, we want to hear it! Submit your captions in the comments section below. We’ll narrow it down to the few we like best and then let our viewers vote on their favorites. Whoever receives the most votes will win bragging rights and […]

 By now, most avid barefoot runners know the story of Michael Sandler—the man who ran a 10k barefoot only three months after being told by doctors that he would be lucky to even walk again. Michael and his wife, Jessica Lee, co-authored the book Barefoot Running in 2010 and offer workshops across the country to […]

For all of our shiny leather fans out there, we’re very proud to announce the arrival of shiny pastel violet! This gorgeous new color is now available on all of our Design-Your-Own smooth leather shoes. We can’t wait to see the creative shoes you’ll make with our new color! Remember to send us photos of […]