Congratulations to Angelina for winning our Halloween Costume Contest! It was a close call, but her photo of the Spooky Ghost in Roo moccasins received the most votes. Angelina won a $50 Soft Star gift card. Thanks to everyone who participated in our contest! We loved seeing all the creative costumes you put together with our shoes. And if you...

We received a bittersweet surprise this week from our friend Drew in Ashland, Oregon. Drew is an accomplished trail runner and minimalist shoe aficionado. He is also one of our favorite shoe testers, since he'll very literally give our shoes a beating and run them into the ground on his many adventures. The feedback he provides helps us increase the...

What do you get when you cross a snowman with a vampire? Frostbite. Halloween is right around the corner! This happens to be one of the elves' favorite holidays, and definitely an exciting time around our workshop. We have a lot of fun dressing up, and even more fun sitting outside the shop handing out treats to frightened children. We...

Our back-to-school sweepstakes has finally come to an end. We were very excited to host this contest and to have the opportunity to support one of your favorite schools or libraries. After collecting the many entries you submitted, we now have a randomly-selected grand prize winner. And the lucky contestant is... Russel Moore from Bossier City, Louisiana! He will receive...

Back-to-school season is a busy time at the Soft Star workshop. The elves work around the clock to make sure all the new school shoes are delivered on time, and our soft-soled moccasins are definitely in high demand. We're proud that so many schools encourage children to wear our moccasins, and kids love them! Unfortunately, there's one problem we've encountered...

Congrats to our local Oregon chapter of the Barefoot Runners Society for successfully finishing this year's Hood to Coast relay! The race, now in it's 31st year, stretches 199 miles from Oregon's Mt. Hood to the coastal town of Seaside, making it the longest relay race in the world. Although the race started in 1982 with only 8 teams, there...

This year, the elves are excited to be hosting a special sweepstakes for the back-to-school season! Anyone can enter, and we'll give the winner a year's supply of Soft Star shoes, plus a donation of $300 to your school of choice*. We want to keep your feet healthy and help keep schools on their toes. That's why the grand prize...