The elves have been tinkering with the shoes again. It could be the fresh spring air, the post-sale high or the sugar rush from Elf Hava’s cookies, but for whatever reason, our staff is feeling creative. The latest innovation is our RunAmoc Dash with a tough leather sole. We’ve experimented with tough leather soles on our shoes for many years, but...

We had some special guests visit our workshop last week. A class from the local Benton Center Parent Preschool Co-op dropped by for a field trip to learn how shoes are made. Elves Larkin and Tesla guided the curious youngsters through our whole production line and gave them a firsthand look at leather cutting, sewing, barging, finishing and shipping. All...

Our leather-cutting elves have the privilege of working in the most colorful room in the Soft Star workshop. At present, we have over 50 different colors we use to make our shoes in smooth, suede and shiny leather (plus quite a few animal-free options). Since many of these colors need to be stocked in varying grades to accommodate our different...

We elves very much enjoy the connections we have with our customers. It makes our work more satisfying and rewarding, but it also helps us grow as a company. As a small Oregon-based business, we don’t have an advanced testing facility or a team of researchers analyzing data. Instead, we rely on our customers’ feedback for ideas on how to...

At Soft Star Shoes, we are constantly testing our shoes to give our customers the best product that we can. We use and test our products and strive for authenticity. Several of our elves have been wearing prototypes of our adult Mary Jane throughout the summer in preparation for the December release. One of them, Elf Hava, has been testing a...