This week we had Julie from Allied Waste come talk to us about recycling. Julie was impressed with our shop… everything from using reusable cups/plates to us sorting our recycling. We had a handful of items we asked her about… can colored paper go in ‘office’ recycling? Or should it go in co-mingled? (It can […]

Describing colors is the second hardest thing we try to do over the phone and on our website. Several years back we had a customer suggest using Crayon colors to help people figure out what the leather colors look like (you can read that post here). Another ‘trick’ I often use is comparing the color […]

Soft Star Shoes were recommended in the March 2010 Parents Magazine as a good shoe that mimics barefoot walking. The Goody Bag feature reads: “The theory that going sans kicks is healthiest for feet was popularized when runners ditched their sneakers and found they ran faster and got fewer injuries. Now this way of thinking […]

We recently added a new benefit at Soft Star Shoes where we provide employees who use bicycle transportation a monthly bike maintenance allowance. I have always been impressed with how dedicated Hava is to biking to work each day, but yesterday she really surprised me when I saw her pull up with a full cup […]

Here is one heart-warming example of how wonderful it is to have integration of our work and family life. This chalkboard welcome sign was made by Elf Sherilyn’s son to greet customers as they come up the stairs. We love that our children are welcome and frequent visitors in the Soft Star workshop Soft Star […]

Elf Hava designed these adorable baby shoes for a friend with a new baby named (you guessed it) – Olive! They were soooo cute, had to share! They feature our newest suede color in the back – moss green. We plan on using a lot of this color in our new 2010 moccasin colors – […]

Elf Tim has been busy traveling, and we decided he needed some fully lined moccasins to for his trip. This pair of custom mocs had the honor of being the first to feature our new rocket ship button! Hava also jazzed up the back and front with the space motif. Soft Star Shoes is a […]