Softstar Celebrates 35 Years... Time for an Anniversary SALE!

Softstar Celebrates 35 Years... Time for an Anniversary SALE!

This summer is a big milestone for us because it marks the 35th anniversary of Softstar Shoes! It's hard to believe it, but way back in July of 1985, our founder Tim Oliver and his wife Jeanie learned to sew soft leather shoes for their daughter, Corina. Shortly thereafter, they played around with the idea of selling their shoes at an art festival... and the rest is history.

Back in those days, the happy couple made their four styles of children's shoes by hand in an old school bus. We've come a long way since then, now occupying a 12,000 square foot workshop, employing over 30 talented elves and making dozens of different shoe styles every day. Yet some things never change: every one of our shoes is still made by hand, we still use high quality materials and eco-friendly processes and Tim can still be found every morning stitching together a shiny new pair of moccasins.

Softstar's first school bus workshop (above) and our current workshop (below). Can you spot 5 differences between these two photos?

Of course, this landmark anniversary is a call for celebration. We had a grand plan to take our entire staff on a whitewater rafting trip down Oregon's beautiful Rogue River this month, but then COVID-19 came along and changed everything. Our rafting trip will be postponed until at least next summer, but we still want to celebrate with YOU! After all, it has always been our devoted fans who kept us going all these years.

$35 Off Shoe Orders Over $200

For the next three days, enjoy our first storewide sale on all Softstar shoes! We'll take $35 off your order anytime you purchase $200 or more of our handcrafted shoes, now through Saturday, July 25. Discount will be applied at checkout, no coupon necessary.

Softstar Shoes for All Ages

Accessories and third party footwear are not eligible for this sale. Click to see full terms of sale.
To receive $35 discount, shopping cart must include at least $200 of Softstar shoes, including any combination of shoes from our 2020 collection, customized shoes and/or clearance shoes. Accessories and third party footwear (e.g., Padraig slippers or Nativearth sandals) are not eligible and will not count toward the $200 benchmark.

Shoes purchased during this sale still in new condition are eligible for refunds within 45 days, according to the terms of our standard return policy. Refunds will be calculated by dividing the $35 discount proportionately to the value of eligible Softstar shoes purchased on the order. For example, if a $200 shoe and a $100 shoe are purchased with the discount then the $200 shoe can be refunded for $176.67 (discounted 66% of $35) and the $100 shoe can be refunded for $88.33 (discounted 33% of $35). Sale prices will be honored for refunds used to purchase replacement shoes of equal value (e.g. if a customer just needs the same shoe in a different size). Contact our customer service elves for assistance.

Accessories and third party footwear purchased during the sale are not eligible for the discount and are refundable according to the regular terms of our return policy, even if they are purchased with Softstar shoes that received the discount. No price changes will be applied to the refunds of these products.

Softstar T-Shirts for $3.50

We are also discounting Softstar's T-shirts to $3.50 each (regular price: $15) through Saturday, July 25. Choose from our classic logo design our our nifty Strong From the Ground Up tree illustration. Share your Softstar love with the world!

Softstar T-Shirts

History of Softstar Shoes

For those of you who are unfamiliar with the history of Softstar, we updated our timeline infographic to bring you up to speed. Thank you for a wild and wonderful 35 years!

Trouble reading the infographic? Click here to open it as a PDF.

Softstar History InfographicSoftstar History Infographic

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