shoe testing

Little elves Tivi & Cruz were delighted this past weekend to have Grandma visit from Wisconsin! Here they are on the way to American Dream for pizza. While visiting the workshop – Grandma / Mom / Judy tested out all our new adult boot styles and sandals we have in development for this summer and […]

As a former high-tech engineer, this shoe elf sometimes longingly remembers the days of fancy testing equipment. First on my wish list would be a heavy duty shoe “walker” that could put 100,000,000 steps on our new models overnight to give us quick feedback on durability of materials (kind oflike the bionic kid). Of course, […]

We elves have been busy again this season. We have come out with a couple new styles, including the Rambler. The Rambler is a cross between a moccasin and a shoe – it has the upper and sheepskin of a Soft Star moccasin, but is has a shoe sole. Depending on how you look at […]

Tivi’s new fully-lined sheepskin Phoenix boots were put to test this winter. In addition to visiting family in Wisconsin and Colorado, even rain-bound Oregon is getting a good share of snow this year! After 5 months, 43 sled rides, 6 snowmen and 3 forts, I can confidently say our new boot design is FANTASTIC at […]