1. Favorite Fan Photos of 2012

    Favorite Fan Photos of 2012

    Before we say goodbye to 2012, we'd like to give one last shout of thanks to everyone who sent us photos of their Soft Stars this year. We received hundreds of photos from around the world showing people using our shoes for running, hiking, tree climbing, tromping around the playground and snuggling up at home. Here's a glimpse at just...
  2. Where in the world are our Soft Star Shoes?

    The other day I was going through the archives of fan photos and reflecting on how much Soft Star has grown in the past year alone. We couldn't have done it without our loyal customers from all over the world. Here are a few fan photos that we wanted to share with you.
  3. Traveling in Soft Star Shoes

    The summer season is finally here! So far this summer our workshop has been busy with the release of the RunAmoc Dash and the Moc3. The warmer months usually mean packing up the family and taking a vacation, even our hardworking elves have to sneak off for some vacation time. Elf Larkin has already mentioned how great our shoes are for...
  4. Just in Time for Spring Holidays!

    I love our Soft Star Buttercup mocs almost as much as my Easter basket. I've had this basket since I was a baby and it always makes me smile when it comes out of the closet to signal Spring is Here! Check out these ultra-soft lambskin mocs in 7 pastel colors - surely you know some little bunny needing new...
  5. Space Ranger Boots!

    We are getting ready for Halloween and 4 yr old Kahlil has been wanting to be Buzz Lightyear since March! Lucky for him, Mom can whip up a pair of Space Ranger Boots to complete his costume. The Elves LOVE EM!! He recruited all of the family into being his entourage at Halloween - stay tuned for Woody, Jessie, Zurg...
  6. Need some inspiration?

    This week I set up a 'favorite DYO' page... our favorite shoes and moccasins designed by customers. Every so often we have a pair of shoes or mocs come through the shop that everybody just ohhs and ahhs over. We all want to hold them and look at them in good light. And then we started thinking, why not share...

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