Just had to share our favorite valentines!! Kahlil (2yrs) and Tivi (4 yrs) proudly delivered these yesterday to their respective Moms here at Soft Star. Kahlil might have had a little help cutting out his hearts (left) but his decision to cover himself head to toes with glue and glitter was done all on his own. "I'm a heart!!!" he...

Couldn't resist a photo of these custom shiny gold mocs made for a holiday gift in December. Pictured here on Elf Keita's tiny feet - they don't really show the scale as they were made for a TALL guy with size 12 feet. Apparently his old "Goofy" mocs were falling apart and these were ordered as a surprise holiday gift...

Happy New Year from the Elves! Last fall we introduced a new all sheepskin boot called the Orion. We have had a lot of interest in the boot - but are curious as to how the boot performed for folks over time. We'll be sending a survey out to try and understand how we can improve future boot designs... if...

We couldn't figure out why we were getting an increase in orders for our 'Lil Doggies this month... until my Sister-in-Law called me from Wisconsin and said "Hey - Congrats on being mentioned in Parents magazine!" Sure enough, there we were at the top of the Goody Bag in the December gift guide. Our little red and black cowboy booties...

It was a pretty successful Fourth of July... lots of family, friends, outdoor fun, and great BBQ's. Summer is definitely in full swing. Kahlil seemed to enjoy spending time with his grandma, grandpa, uncle and other family. He did lots of crawling and flirting and for some reason his naps were a little longer than usual. The special Fourth of...