1. Whole Foods - Wholey Nostalgia!

    23 years ago when Soft Star Shoes were being made out of Tim and Jeannie's home in Texas, one of our very first wholesale accounts was a small grocery co-op in Austin. At the time it was just a hip small store called Whole Foods Market. Tim would drive over a carload of moccasins every month or so. Obviously things...
  2. Election Day!

    Another great thing about living in Oregon is our vote-by-mail system. Here is Tivi dropping my ballot off in the neighborhood ballot box- she is so excited about election day! In Oregon your ballot is mailed to you a few weeks before election day, along with thick pamphlets where candidates and measure supporters can promote themselves in an open forum...
  3. Halloween at Soft Star

    At Soft Star we are lucky in many ways... one of which is that we live in a great community. For Halloween most of the businesses in downtown Corvallis open their doors for trick-or-treating. It's a great, safe way for the kids of the community to enjoy Halloween. And the businesses love seeing the kids and their creative costumes. Above...
  4. More Vegan Colors!

    Last year we introduced vegan shoes per customer requests for shoes without animal products. After some trial and error, we have found two great vegan fabrics for our customers - both machine washable, to boot. This past month we added many new colors to our Roo and Elf vegan styles - including cocoa brown, apple green, and ginger snap... stop...
  5. Design Your Own Shoes - Soft Star on Television News Segment

    This week our shoes were featured on a TV news segment featuring "Design Your Own" products. Click here to view (or if that doesn't work, copy and past this URL into your browser: http://studio5.ksl.com/?nid=58&sid=4493544 ) Studio 5 is a news channel broadcasting in Salt Lake City, Utah. Kiersten Blanchard did a series on design your own products, and was thrilled...
  6. Patriotic Tootsies

    Last month we received a special request from a new customer in London. Andrew was looking for a personalized gift for a baby-to-be and requested one shoe to represent USA and the other to represent South Africa. Hope that the new little person they are destined for will enjoy the cozy sheepskin inside! Who knows? He/she may be embarking on...
  7. Almost Famous...

    We were looking out for the Summer issue of Toddler magazine as we heard our shoes had been used in the photo shoot destined for the cover. We were excited to find the issue of Toddler on the magazine shelf..... until we pulled it out and realized the legs had been edited off! Don't they know they cut off of...

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