Live Bare

Congrats to our local Oregon chapter of the Barefoot Runners Society for successfully finishing this year's Hood to Coast relay!
The race, now in it's 31st year, stretches 199 miles from Oregon's Mt. Hood to the coastal town of Seaside, making it the longest relay race in the world. Although the... [click title to read more]

This year, the elves are excited to be hosting a special sweepstakes for the back-to-school season! Anyone can enter, and we'll give the winner a year's supply of Soft Star shoes, plus a donation of $300 to your school of choice*. We want to keep your feet healthy and help... [click title to read more]

Updated 9/13/13: Voting for the awards has been extended! You can now vote through September 22, 2013.
It's time for the second annual Martha Stewart American Made Awards, and Soft Star is in the running!

The audience-choice awards were created to recognize domestic crafters, makers and small business owners. Nominees are spread... [click title to read more]

Michael Sandler and Jessica Lee

Earlier this year, our old friend Michael Sandler stopped by our workshop to give a presentation on the benefits of walking barefoot. At the time, the barefoot guru was on tour promoting his second book, appropriately titled Barefoot Walking.
A few weeks later, we were saddened... [click title to read more]

A few months ago, we introduced a special cork fabric for certain design-your-own shoes. The stylish material, lined with gold-speckled cork, worked well for the side panels of our Dash RunAmocs and for flower appliques on our youth and adult Merry Janes. We originally offered the cork option as a... [click title to read more]

Meredith Dolhare, founder of RunningWorks, ran the 2013 Badwater 135-mile ultramarathon to raise awareness for RunningWorks.

Homelessness poses a challenge to every city in America. There are many programs that use shelters, soup kitchens and job placement to help people get back on their feet, but a group in Charlotte... [click title to read more]

Last year, we were excited to tell you about a size 15.5 Adult Rambler that came through our production line. That shoe challenged the record for our biggest shoe, which was a size 16 moccasin many years ago. Today, both of those shoes were knocked off the chart.
We just put... [click title to read more]