Softstar Blog

  • Customer Profile: Eco-Runner

    Posted on May 31, 2010 by C.Elf.O Tricia

    We have very cool customers at Soft Star Shoes - but some are simply off the scale. Meet Sam Huber - founder, editor and on-the-move promoter of "Eco Runner". Since 2007 Sam has been promoting the concept of combining recreational running with collecting litter along the way. Simple, right? But... [click title to read more]


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  • Ultra Marathon in RunAmocs

    Posted on May 14, 2010 by C.Elf.O Tricia

    Our friend Donald surprised us over the weekend and ran the 50M Quicksilver race in his RunAmoc Lites! (Actually it was a bit more than 50 miles, but you'll have to read his blog for the full story at http://www.runningandrambling.com/2010/05/50-miles-in-moccasins-quicksilver-50m.html .
    The best part of the article (from our point of... [click title to read more]


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  • Barefoot Tour with Barefoot Ted

    Posted on May 10, 2010 by C.Elf.O Tricia

    Barefoot Ted whisked into the Soft Star workshop last Thursday for a tour and a walk along our beautiful Willamette River. "El Mono" was one of the most energizing visitors we've had in a long time.

    Barefoot Ted with Soft Star Co-Owner Larkin Holavarri
    We went out for dinner and he warned... [click title to read more]


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  • Workshop Tour with Barefoot Ted McDonald

    Posted on April 28, 2010 by C.Elf.O Tricia

    Barefoot Ted McDonald will be stopping by Soft Star next week for a tour of the workshop. We are busy making some extra wide RunAmocs for him to try on while here.
    We are thrilled he could squeeze us in between his busy speaking appointments and hope we can treat him... [click title to read more]


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  • SCRAP-ing our leather

    Posted on April 20, 2010 by C.Elf.O Tricia

    This past Saturday I dropped off our first leather donation to the SCRAP organization in Portland. They were excited to get the leather and sheepskin scraps and I was thrilled to give it to them. They said leather is always a popular material with the teachers and artists that make... [click title to read more]


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  • What happened to Minimal Packaging?

    Posted on April 14, 2010 by C.Elf.O Tricia

    Soft Star has always had an option for customers to choose"minimal packaging" as part of their checkout process on the Internet. This meant that instead of having your shoes packed in a branded Soft Star gift box AND a mailing box, your shoes would simply be put directly in the... [click title to read more]


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  • What's Your Vote? Running Shoe Update

    Posted on April 11, 2010 by C.Elf.O Tricia

    We have had a lot of great suggestions for names for our new minimal running shoe - thank you!! We narrowed it down to three and would love a vote on your favorite:
    A. Barefleets (submitted by "ainulindale")
    B. RunAmoc (submitted by "nathan")
    C. Mocathon (submitted by "ainulindale")
    It was hard to narrow the... [click title to read more]


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