Softstar Blog

  • Kids on Wheels: Roller Skating History of the Softstar Workshop

    Posted on February 22, 2017 by Elf Martin

    Have we mentioned how much we LOVE LOVE LOVE our new shoemaking workshop?
    As much as we adored our former space, we've really come to appreciate having a ground floor loading door, ample elbow room and an abundance of windows... but those are just the beginning of what makes our new... [click title to read more]


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  • Moving Day at the Softstar Workshop [VIDEO]

    Posted on February 1, 2017 by Elf Martin

    We've settled into our new workshop very well over the past couple weeks. Everything is now unpacked and the shop is running like a well-oiled machine (though Tim's red stapler is still MIA).
    It was actually a little surprising how quickly and smoothly the move went. We were preparing for unforeseen delays... [click title to read more]


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  • Scooter for the Pregnant Elf - Baby Names Needed!

    Posted on January 26, 2017 by Elf Martin

    Many of you who call our shop with questions know Elf Tesla very well. She's been at the helm of our customer service team for several years, and is often the first to answer a ringing phone.
    As much as we love having her around, Tesla will be leaving us for... [click title to read more]


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  • New Year, New Shop, New Look

    Posted on January 19, 2017 by Elf Martin

     
    Changes are afoot at the Softstar workshop!
    If you follow us regularly then you know we spent most of 2016 renovating a historic building to be the new home of Softstar Shoes (originally a roller skating rink from 1950 that shut down many years ago). As much as we loved our... [click title to read more]


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  • 2016 Remembered

    Posted on December 29, 2016 by Elf Martin

    As December comes to a close, we find ourselves reminiscing about everything that happened this year. Between the exciting summer Olympics, a long election season and bittersweet farewells to some of our favorite celebrities, 2016 is certainly a year to remember. Don't even get me started on my hometown Chicago... [click title to read more]


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  • GoPro Go Play GIVEAWAY: Win a GoPro and $500 in Soft Star Shoes!

    Posted on December 29, 2016 by Elf Jana

    Had your fill of cookies, carols, and couch-surfing with the relatives? Ready to tackle those New Year's wellness resolutions, but not sure how to start? Getting active after the holidays is great, but you don't need to shell out for a gym membership when you've got the whole big, wide world... [click title to read more]


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  • Resilience: A Functional Movement Expert on Staying Stronger, Longer

    Posted on December 28, 2016 by Elf Jana

    Softstar is proud to feature this guest essay by Jennifer Gwirtz, Mind/Body Professional, Facilitator and Teacher (Pilates, GYROKINESIS®, performance and therapeutic movement). Over her 15+ years of experience, Jennifer has delighted in exploring the relationship between mental and physical balance, particularly at the origin of stability: the foot. 
    Understanding Resilience: Follow the... [click title to read more]


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