Softstar Blog

  • Stretchy Elves

    Posted on November 16, 2010 by larkinelf

    Last week we invited Jane, a massage therapist, to come in to talk about how to keep our bodies healthy and limber when we are making all those fantastic shoes. It's pretty easy to get locked in one position and start to feel pain when sewing... Who would want that... [click title to read more]


    There has been 1 comment

  • The Newest Little Elves

    Posted on November 16, 2010 by C.Elf.O Tricia

    October was a joyous month at Soft Star Shoes as we celebrated the birth of two new elves...
    Trish and Sal had a baby girl in mid-October, and Naomi and Val had a baby boy on Halloween. Grandpa Tim could not be more proud of his first Grand baby!
    Love this photo... [click title to read more]


    There have been 0 comments

  • Oprah Magazine features RunAmocs

    Posted on October 13, 2010 by C.Elf.O Tricia

    The November issue of The Oprah Magazine is now out. The "Adam Says" feature on page 90 introduces the concept of barefoot running. One of the minimal running shoes pictured is a custom Soft Star RunAmoc in lime green and ultra blue. When asked for samples, the Elves included... [click title to read more]


    There have been 2 comment(s)

  • Winter Running / Walking Shoes - Updated

    Posted on October 12, 2010 by C.Elf.O Tricia

    A few weeks back we posted the blog below asking for feedback on a Winter running / walking shoe. Thanks to everyone for the great comments!
    We have spent a lot of time considering your feedback and testing the shoe only to reach the conclusion that our design is not ready... [click title to read more]


    There have been 49 comment(s)

  • Who is that elf?

    Posted on August 20, 2010 by larkinelf

    Recently we have seen a new elf running around the shop. We usually spot her / him first thing in the morning after a quiet night. I was lucky and caught the elusive elf on film this morning. We are hoping we have a new shoemaker setting up camp!
    The problem... [click title to read more]


    There have been 4 comment(s)

  • Recycling Update

    Posted on August 4, 2010 by larkinelf

    A few months back we had Julie from our local garbage disposal company come talk to us about ways to reduce waste in our shop. In general we are doing the right things, but we asked her for ideas on the leather and soling scraps. She gave us a couple... [click title to read more]


    There have been 0 comments

  • Boots on the Beach

    Posted on July 26, 2010 by C.Elf.O Tricia

    Did you know that Ugg boots were made popular in the 80's by Australian surfers? They are great at warming your feet after hours in the ocean. I shouldn't have been surprised to learn that the friends and children of one of our favorite customers (professional photographers Ted and Debbie)... [click title to read more]


    There has been 1 comment

Items 302 to 308 of 459 total

Page:
  1. 1
  2. ...
  3. 42
  4. 43
  5. 44
  6. 45
  7. 46
  8. ...
  9. 66