New Product

  • New Primal RunAmocs Put to the Test in Canada's National Parks

    Posted on October 18, 2017 by Elf Martin

    We hope you're as excited as we are about the release of our brand new Primal RunAmocs! Our skilled shoe designers have been hard at work on this style to give you the most natural toe-spreading foot shape possible.
    Shop Primal RunAmocs
    For several months now, we've been testing prototypes of this... [click title to read more]


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  • Cozy Up to Our New ‘Sparky’ Children’s Sheepskin Slippers

    Posted on September 8, 2017 by Elf Shelley

    We have some warm, fuzzy news for you, friends. Just in time for fall and winter, we’re now making our ultra-cozy Fireside slippers in kids' sizes!
    Our kids’ version, appropriately called the “Sparky,” is available in two colors for both child sizes and youth sizes. Choose from chocolate brown with red... [click title to read more]


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  • Big News: 3 Secrets Revealed About Our NEW Shoe Style... Coming Soon!

    Posted on June 13, 2017 by Elf Shelley

    Hey Softstar fans, we have some HUGE news to share!
    Things have been abuzz around the workshop for several months now as our talented designers are hard at work on a brand new shoe style. This new style has been a long time coming, as we’ve listened carefully to the feedback... [click title to read more]


    There have been 22 comment(s)

  • Our Newest Kid Shoe is Now Available! Friends, Meet Merry Jane

    Posted on August 15, 2016 by Elf Jana

    The wait is finally over! Bring home a pair of these beautiful and functional shoes, guaranteed to make children and parents so very "merry" :)

     
    Our shoe designers have been hard at work on the perfect design for a mary jane style shoe for little feet. After much R&D with the... [click title to read more]


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  • Name That Shoe! Luxurious Sheepskin Slippers Coming to Soft Star

    Posted on July 19, 2016 by Elf Jana

    This November, Soft Star is bringing you the luxuriously plush slippers of your dreams! Our amazing Elf Keita, Comfort-Crafter Extraordinaire, is hard at work perfecting the cozy footwear that will ruin you for all other slippers... just in time for fireside cocoa and frosted window panes.
    Fully-lined with genuine sheepskin and a... [click title to read more]


    There have been 32 comment(s)

  • WIN Hand-Tooled Leather Chukkas for Father's Day!

    Posted on June 7, 2016 by Elf Jana

    UPDATE: Congratulations to Elke from Blodgett, Oregon! She was randomly selected as the grand prize winner of this contest. Be sure you're subscribed to our email newsletter and following us on Instagram to learn about future giveaways!

     
    Amazing things happen when talented makers team up, especially when those makers hail from small... [click title to read more]


    There have been 66 comment(s)

  • Celebrate St. Patrick's Day with Handcrafted Shamrock Shoes!

    Posted on March 8, 2016 by Elf Martin

    Elf Katie is at it again with her creative motifs and embroidery skills. This time, she's whipped up a special treat for anyone looking for an extra special St. Paddy's Day... or to celebrate Irish love anytime of the year!
    Her latest creation is a green and white Dash RunAmoc featuring shamrock... [click title to read more]


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