Soft Star in Parents Magazine
Soft Star Shoes were recommended in the March 2010 Parents Magazine as a good shoe that mimics barefoot walking. The Goody Bag feature reads:
"The theory that going sans kicks is healthiest for feet was popularized when runners ditched their sneakers and found they ran faster and got fewer injuries. Now this way of thinking is taking off in the kid shoe biz with styles that mimic barefoot walking. Some to try on your tot's toes are Pediped, Terra Plana, Soft Star Shoes and Sanuks."
Thanks to our friend Heidi for bringing this to our attention. I guess Soft Star was only 25 years ahead of the curve on this fad....
Soft Star Shoes is a family friendly company located in Corvallis, Oregon. Viewpoints in this blog are those of individual workshop elves, and do not necessarily represent those of www.SoftStarShoes.com
Trish has been an entrepreneur, marketer and maker ever since she crushed her first lemonade stand at age five. Growing up in rural Wisconsin, she spent many summers running barefoot with her sisters. These early memories later inspired her to build a brand which embraced the joy and freedom of childhood with the health and science of minimal footwear.
Trish relishes evolving the company to grow stronger and more competitive with each passing year. She is a frequent expert panelist for both e-commerce and entrepreneurship conferences. Trish enjoys spending time with her family, dogs and ducks on their property in Oregon and loves the proximity to both surf and snow. She has a background in Engineering Physics and an MBA from the University of Chicago.